Chamber of Craft and Small Business of Slovenia
Chamber of Commerce and Industry of Slovenia
Tourism and Hospitality Chamber of Slovenia
Idea: Katja Gönc, Jakob Šuster
Scriptwriting: Katja Gönc
DP: Jakob Šuster
Postproduction: Jakob Šuster
Ux copy, product copy, interviews
Fresh gifts of land and skilled growers travel every day from farms, gardens, bakeries, and breweries to guests who discover the beauties of our country through gastronomy and places from the Pannonian plains to the highest peaks.
The Chamber of Craft and Small Business of Slovenia, Chamber of Commerce and Industry of Slovenia, and Tourism and Hospitality Chamber of Slovenia joined forces in a campaign to highlight the interconnection between growers, producers, caterers, and other tourism providers. Following the spring 2021 Covid-19 lockdown, they wanted to stimulate the tourism and gastronomy sector and thus the entire supply chain.
We set the course for a dynamic and inspiring road trip that invites domestic and foreign guests to try Slovenian cuisine, accommodations, and products. The video featured growers, brewers, winegrowers, caterers, and representatives of tourist facilities.